Page 767 - Economia Azul - versão: inglês

3.2 Mapping and indicators in common (historical, cultural, econom- The second dimension considered is re- specialization in tourism in coastal areas
ic and/or geographic identity), sometimes lated to the fact that a tourist region in Brazil compared to other tourist regions in Brazil.
o
The idea of evaluating the ability of composed of different municipalities. These is composed or not by coastal municipalities. Thus, let us call it the number of people

blue tourism to boost local economies re- municipalities are articulated, normally in an This definition takes into account the liter- employed in economic sectors i linked to
quires empirical strategies capable of scal- instance of regional governance to develop ature on coastal and maritime tourism, in tourism in the coastal tourist region (blue)
ing the relative size of economic activity in tourism in a joint and regionalized way. In a which the IBGE classification of coastal mu- t . The locational quotient of tourism in the
coastal and marine regions (NAVARRO JU- tourist region, there may be municipalities nicipality is adopted. According to the IBGE tourist region t, then, can be defined as:
1
RADO et al., 2012). For the Brazilian case, that do not receive tourists, but benefit from (2021), about 26% of the Brazilian popu- o it
it is necessary to incorporate the territorial the activity by providing products and ser- lation lives in municipalities in the coastal ∑ o
dimension of spaces that are coastal, at vices. This concept is related to the logic of zone, which is equivalent to approximately LQ = ∑ o it (1)
t
the same time that we must incorporate the Tourism Regionalization Program, which 50.7 million inhabitants. Part of this popu- ∑o t
regions that have characteristics condu- presupposes the idea of integrated territorial lation is engaged in activities, directly or in-

cive to tourism. In particular, in this chap- tourism, since it is assumed that tourists are directly, linked to tourism, the production of Where:
ter, three main aspects are considered: encouraged to stay longer in the region, gen- oil and natural gas, fishing and services that o it is employment in tourism in coastal
. Definition of tourist region, following erating more resources for the municipalities meet the economic dynamics generated by tourist region t;
the classification proposed by the Ministry involved. In practice, different municipalities these municipalities and nearby regions. ∑ o it is employment in tourism in all tourist
of Tourism (MTur). and local governments already incorporate The third dimension considered iden- regions (coastal or not);
. Identification of coastal municipalities this logic, sometimes adopting the terms ‘cir- tifies the relevance of economic activities ∑ o t is total employment in tourist region t;
comprising the tourist region, according to cuits’, ‘zones’ or tourist ‘poles’. linked to tourism in relation to the total and
the classification of the Brazilian Institute of From the identification of Tourist Re- economic activity in tourist regions. For ∑o is the total employment of tourist re-
Geography and Statistics (IBGE). gions, the MTur adopted some variables this, we will use labor market data to es- gions (coastal and non-coastal).
. Level of economic activity of the that translate the tourism economy and timate the relative share of employment
municipalities that make up the tourist re- uses them to guide the elaboration of pub- in the lodging and lodging sectors in each Thus, values of LQ >1 indicate regional
t
gions, related to sectors related to tourism, lic policies aimed at this sector. These vari- tourist region in relation to the sectorial specialization in tourist activities in a giv-
specifically lodging and accommodation. ables are presented in Table 1 and will be total of each tourist region and also in re- en region t and the higher the value, the
In this way, we will adopt the definition used within the scope of this work to draw lation to the participation of each tourist greater the region’s specialization in that
of tourist regions of the MTur, which are un- an overview of blue tourism in Brazil, com- region in relation to the sectorial total from activity. In other words, the region t is rel-
derstood as territories that have similar and/ paring it with tourism developed far from all tourist regions in the country. atively more important, among all tourist
or complementary characteristics and aspects the coast (non-blue tourism). In this way, we will calculate an index regions, in terms of the relative share of
Table 1. Variables used to categorize tourist regions in Brazil similar to the location quotient (LQ), which tourism activity than in general terms of all
will allow us to differentiate the level of other economic sectors.
Variable Collection Source
4. Overview of blue tourism in Brazil
Number of Accommodation Establishments RAIS 2017
To outline an overview of blue tourism defined 333 tourist regions in Brazil, of
Number of Jobs in Accommodation Establishments RAIS 2017
in Brazil, the three dimensions discussed which 58 are considered blue, as described
Estimated Number of Domestic Visitors MTur/FIPE above are used. A Blue Tourist Region (RTA - in Section 3.2. More than half of the BTRs
Região Turística Azul) is a Tourist Region, as are located in the northeast region (33),
Estimated Number of International Visitors MTur/FIPE
defined by the MTur, in which at least one followed by the southeast region (13), the
Collection of Federal Taxes from the Accommodation Means IRS -ME of its constituent municipalities is coastal, south region (8) and the north region (6).

Source: Ministry of Tourism (2021) according to IBGE information. The MTur The BTRs include environmental protection

764 BLUE ECONOMY Blue Tourism in Brazil 765