Page 771 - Economia Azul - versão: inglês
P. 771
activities. In the same way, lesser-known social vulnerability (lack of accessibility of A final analysis based on the LQ is the have a quotient greater than 1, while
t
destinations, or destinations with a lower populations to goods or conditions neces- comparison of the average values of the among the non-blue TRs, the percentage
level of logistical access, such as the BTRs sary to sustain their well-being). Thus, the blue and non-blue TRs. It was found that is around 33%. This is in line with the oth-
in the states of Pará and Maranhão, do not promotion of tourism and investments in the value in the first (2.875) is more than er information presented throughout this
present specialization in the tourist activity. tourism infrastructure can help to improve double the value in the second (1.111), section. The BTRs receive relatively more
As shown by Curi and Gasalla (2021), mu- this indicator, by providing more opportu- suggesting a greater specialization in tourists and to serve them they have more
nicipalities in these areas have a high rate of nities for employment and income. tourism activities in coastal areas than in accommodation infrastructure, which
Figure 2. Location quotient of tourism in BTRs, 2017 the interior of the country. Furthermore, makes them relatively more specialized in
among the BTRs, more than 60% of them the tourist activity.
5. Final considerations
Given the immense Brazilian coast and sailing, etc.). Indicators calculated from la-
the importance of tourist activities for the bor market data, number of national and
economic development of the municipali- foreign visitors, number of accommodation
ties located on it, a characterization of blue establishments and federal tax collection
tourism becomes important. The contribu- suggest that BTRs have a greater specializa-
tion of this chapter was to propose a defini- tion in tourist activities than non-blue TRs.
tion of blue tourism adapted to the Brazilian Among the BTRs, specialization seems to be
context and based on it and available data, greater in beach destinations traditionally
identify characteristics of tourism developed known by Brazilians. Among the non-spe-
along the coast and differentiate it from cialized regions, there are destinations that
that in the interior of the Brazilian territory. are less known nationally or where access
We define blue tourism in Brazil as be- is relatively more difficult. Strategies to pro-
ing composed of coastal tourism, which mote tourism in Brazil must therefore pay
includes activities carried out on the beach, attention to these issues and verify the pos-
and maritime tourism, composed of ac- sibility of implementing specific policies for
tivities carried out on the water (cruises, the areas that develop blue tourism.
Source: the authors
768 BLUE ECONOMY Blue Tourism in Brazil 769

